EASTEAM “Rebel Heiress” NYFW SS26 Runway

We design and produced the "Rebellious Heiress" runway for EASTEAM, utilizing dramatic layering to juxtapose an intimate "boudoir" with sleek "red carpet" settings. Beyond the catwalk, we integrated interactive catering, workshops and gifting vendors, created a multi-sensory immersive afterparty with brand's apparel display. The blend of theatrical runway presentation and storytelling interactions completed the EASTEAM universe.

Influencer & Media Partners: 300+   

Total Impressions: 4,200,000+

Instagram Total Interactions: 50,000+

First look at NYFW SS26 EASTEAM "Rebel Heiress" by experiential production agency ANG Concept.
Model performing on the runway of the theatrical fashion show production NYFW SS26 EASTEAM "Rebel Heiress" by experiential agency ANG Concept.
Section of the finale lineup from theatrical runway show NYFW SS26 EASTEAM "Rebel Heiress" by experiential production agency ANG Concept.
Model in a rebellious act walking down the runway from the theatrical fashion show NYFW SS26 EASTEAM "Rebel Heiress" by experiential production agency ANG Concept.
A "rebel heiress" model dragging her luggage down the runway at the theatrical NYFW SS26 EASTEAM "Rebel Heiress" fashion show by experiential production agency ANG Concept.
A model scootering down the runway of the theatrical NYFW SS26 EASTEAM "Rebel Heiress" by experiential production agency ANG Concept.
A model marching down the runway with "bodyguards" lighting up her cigarette at the NYFW SS26 EASTEAM "Rebel Heiress" show by experiential production agency ANG Concept.
A model in a bridal-inspired look, posting for NYFW SS26 EASTEAM "Rebel Heiress" show by experiential production agency ANG Concept.
A model posing at the photo call with Logos of sponsors and supporters, In My Eyes, 18th Street Design Collective, and Weber Ranch Vodka for the NYFW SS26 EASTEAM "Rebel Heiress" show by experiential production agency ANG Concept.
A fashion KOL in front of the photo wall featuring sponsors and supporters of the show, such as In My Eyes, 18th Street Design Collective and Weber Ranch Vodka for NYFW SS26 EASTEAM "Rebel Heiress" show by experiential production agency ANG Concept.
Fashion show runway for the NYFW SS26 EASTEAM "Rebel Heiress" show produced and designed by experiential agency ANG Concept.
Photo call with EASTEAM logo for the NYFW SS26 EASTEAM "Rebel Heiress" show produced and designed by experiential agency ANG Concept.
Lounge area with furniture from Eichholtz and Caligaris New York for the NYFW SS26 EASTEAM "Rebel Heiress" show produced and designed by experiential agency ANG Concept.
Our production team setting up for the NYFW SS26 EASTEAM "Rebel Heiress" show produced and designed by experiential agency ANG Concept.